ih77 Privacy Policy
ih77 is committed to protecting the privacy and personal data of every player on the ih77 platform. This Privacy Policy sets out precisely what personal information ih77 collects, why we collect it, how it is used and stored, and what rights you hold over your own data as a registered user based in Bangladesh.
How ih77 Protects Your Data
These six commitments summarise ih77's core approach to data privacy. Full legal detail for each area is provided in the numbered sections below.
SSL Encryption
All data transmitted between your device and the ih77 platform is protected by 256-bit SSL (TLS) encryption. This applies to account login sessions, deposit and withdrawal requests, KYC document uploads, and all live chat communications with ih77 support.
No Data Selling
ih77 does not sell, rent, or trade your personal data to third parties for their own marketing or commercial purposes. Data is shared with third parties only where it is strictly necessary to deliver services you have requested, or where ih77 is required to do so by applicable law.
Secure Data Storage
Personal data and KYC documents are stored on secured, access-controlled servers. ih77 applies role-based access controls to ensure that only authorised personnel with a legitimate business need can access individual player data. All server-side data is encrypted at rest.
Transparent Cookie Use
ih77 uses cookies and similar technologies solely to enable essential platform functionality, maintain login sessions, and — with your consent — to improve platform performance through anonymised analytics. ih77 does not use third-party advertising cookies or cross- site tracking cookies.
Your Rights Respected
Registered ih77 players have the right to access, correct, export, and request deletion of their personal data at any time. Data subject requests are handled by ih77's support team and are typically processed within 30 days of receipt of a verified request.
Defined Retention Periods
ih77 does not retain your personal data indefinitely. Retention periods are defined by the type of data, the purpose for which it was collected, and applicable legal obligations. Once a retention period expires and no legal hold applies, data is securely deleted from ih77's systems.
1. Data We Collect
ih77 collects personal data from you in several ways: directly through the account registration process, through your ongoing use of the ih77 platform, through KYC verification submissions, through payment transactions, and automatically through technical systems that record how the platform is accessed and used. The categories of personal data ih77 collects are described below.
1.1 Registration and Account Data
When you create an ih77 account, we collect the following information you provide directly:
- Full legal name
- Date of birth
- Residential address (including city — Dhaka, Chittagong, Sylhet, Khulna, Rajshahi, or other)
- Email address
- Mobile phone number
- Chosen username and encrypted password (passwords are hashed; ih77 never stores plaintext passwords)
- Preferred currency (Bangladeshi Taka, BDT)
1.2 Identity Verification (KYC) Data
Before processing your first withdrawal, ih77 collects the following verification documents:
- A scanned copy or photograph of a government-issued photo ID — Bangladesh National ID (NID), passport, or driving licence
- Proof of residential address (e.g., utility bill, bank statement, or official government correspondence dated within the past three months)
- Proof of payment method ownership (e.g., a screenshot of your bKash, Nagad, or Rocket account showing the registered mobile number that matches your ih77 registration details)
KYC documents are processed securely by ih77's compliance team. Copies are stored in encrypted form in ih77's secure document management system and are not shared with third parties except where required by applicable anti-money laundering (AML) regulations or law enforcement orders.
1.3 Financial Transaction Data
When you make a deposit or request a withdrawal, ih77 records the following transaction data:
- Payment method used (e.g., bKash, Nagad, Rocket, Upay, Visa, Mastercard, or bank transfer via Dutch-Bangla Bank, City Bank, BRAC Bank, Islami Bank, or Sonali Bank)
- Transaction amount in BDT
- Transaction reference number provided by the payment processor
- Date and time of the transaction (Bangladesh Standard Time, UTC+6)
- Transaction status (pending, completed, failed, reversed)
ih77 does not store full card numbers. Card payment data processed via Visa or Mastercard is handled by a PCI-DSS compliant payment processor. ih77 retains only a masked card reference (e.g., last four digits) sufficient to identify the payment method for withdrawal routing purposes.
1.4 Gameplay and Betting Activity Data
ih77 records a complete log of your betting and gaming activity on the platform, including:
- Game sessions — game title, provider (e.g., Pragmatic Play, Evolution Gaming, NetEnt, Spribe), session start and end times, and session duration
- Individual bet records — market or game round ID, stake amount, odds or game outcome, settlement result, and net profit or loss
- Bonus claims and wagering requirement progress
- In-play and sports betting market selections
This data is used to calculate your account balance, settle disputes, detect unusual betting patterns for fraud and AML purposes, and provide you with account transaction history.
1.5 Technical and Device Data
ih77's platform automatically collects the following technical data when you access the site:
- IP address
- Device type (desktop, mobile, tablet), operating system, and browser version
- Pages visited on ih77.bio, time spent on each page, and navigation path through the site
- Referral source (the URL from which you arrived at ih77.bio, if applicable)
- Cookie identifiers (see Section 4 for full details)
1.6 Customer Support Communications
When you contact ih77 via live chat or email, ih77 retains a full record of the conversation, including the date and time, the nature of your query, and all messages exchanged. These records are used to resolve disputes, train support staff, and maintain an audit trail of account-related decisions.
Minimum Data Principle: ih77 collects only the personal data that is genuinely necessary for the purposes described in this Privacy Policy. We do not collect sensitive data categories such as health data, biometric data, racial or ethnic origin, or political opinions. The only exception is that ih77's responsible gaming tools may — at your request — record a self-reported gambling harm assessment, which is treated as strictly confidential.
2. How We Use Your Data
ih77 uses the personal data it collects for the following purposes. For each purpose, the legal basis for processing is identified.
| Purpose | Data Used | Legal Basis |
|---|---|---|
| Account creation and management | Registration data, email, mobile number | Performance of contract |
| Identity verification (KYC / AML) | KYC documents, NID, address proof | Legal obligation |
| Processing deposits and withdrawals | Financial transaction data, payment method details | Performance of contract |
| Fraud detection and prevention | IP address, device data, betting activity, transaction data | Legitimate interest |
| Responsible gaming monitoring | Betting activity, session data, deposit history | Legitimate interest / Legal obligation |
| Customer support and dispute resolution | Support communications, account data, bet records | Performance of contract / Legitimate interest |
| Platform analytics and improvement | Technical data, page visit data (anonymised where possible) | Legitimate interest |
| Marketing communications (opt-in only) | Email address, betting preferences | Consent |
2.1 Marketing Communications
ih77 will only send you promotional emails, bonus notifications, or personalised offers if you have explicitly opted in to receive marketing communications at the time of registration or subsequently updated your communication preferences in Account Settings. You may withdraw consent for marketing communications at any time by updating your Account Settings or by contacting ih77 support via live chat. Withdrawal of marketing consent does not affect the lawfulness of processing carried out before the withdrawal.
2.2 Automated Decision-Making
ih77 uses automated systems to screen accounts for fraud indicators, unusual betting patterns, and AML risk factors. Where an automated system flags an account for review, a trained ih77 compliance team member will conduct a manual review before any account restriction is applied. ih77 does not make final account closure or fund withholding decisions based solely on automated processing without human oversight.
No Profiling for Third-Party Advertising: ih77 does not build advertising profiles of individual users for the purpose of selling targeted advertising inventory to third parties. Behavioural data collected on ih77.bio is used exclusively to improve ih77's own platform experience and to deliver relevant bonus offers to ih77's own registered players — it is never shared with external advertising networks.
3. Data Sharing and Third Parties
ih77 shares personal data with third parties only in the limited circumstances described below. In all cases, ih77 applies contractual data protection obligations to third-party processors to ensure that your data is handled with the same standard of care that ih77 applies internally.
3.1 Payment Processors
To process your deposits and withdrawals, ih77 shares the minimum necessary transaction data with the relevant payment service provider — bKash, Nagad, Rocket, Upay, Visa, Mastercard, or participating Bangladeshi banks. Payment processors receive only the data required to execute the transaction (e.g., mobile number for bKash/Nagad transfers, masked card reference for card transactions). Payment processors are not permitted to use this data for any purpose beyond completing the transaction.
3.2 Game Providers
Third-party game providers whose titles are hosted on the ih77 platform — including Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi — receive a session token and anonymised player identifier when you launch one of their games. Game providers do not receive your name, email address, or payment details. Game round results are transmitted back to ih77 to update your account balance. Game providers are required under their licensing agreements with ih77 to maintain the confidentiality of session data and not to use it for their own marketing purposes.
3.3 Identity Verification Services
ih77 may use a third-party identity verification service to assist with KYC document review. Where such a service is used, the KYC documents you upload are securely transmitted to the verification provider under a data processing agreement. The provider processes the documents solely for the purpose of confirming your identity on ih77's behalf and is not permitted to retain your documents or use them for any other purpose.
3.4 Legal and Regulatory Disclosure
ih77 may be required by applicable law, court order, or regulatory authority to disclose personal data relating to specific account holders. In such cases, ih77 will disclose only the data specifically required by the legal instrument and will, where legally permissible, notify the affected account holder of the disclosure request before complying.
3.5 Business Transfers
In the event that ih77 undergoes a merger, acquisition, or sale of all or a substantial part of its business assets, personal data held by ih77 may be transferred to the acquiring entity as part of the transaction. In such circumstances, ih77 will notify registered users via their registered email address before their personal data is transferred and will ensure that the acquiring entity is bound by data protection obligations no less protective than those set out in this Privacy Policy.
No Sale of Personal Data: ih77 does not sell, rent, lease, or otherwise transfer personal data to third parties for their own commercial, marketing, or advertising purposes. This is an absolute commitment and applies regardless of the commercial value of the data in question.
4. Cookies and Tracking Technologies
ih77 uses cookies and similar browser-based technologies to enable essential platform functionality and — where you have provided consent — to collect anonymised analytics data to help improve the ih77 platform. This section explains what cookies ih77 uses and how you can manage your cookie preferences.
4.1 Essential Cookies
Essential cookies are required for the ih77 platform to function correctly and cannot be disabled without breaking core platform features. These include:
- Session cookies: Maintain your login state while you navigate the platform. These are deleted automatically when you close your browser.
- Security cookies: Protect against cross-site request forgery (CSRF) attacks by validating that form submissions originate from authenticated ih77 sessions.
- Load balancing cookies: Ensure that your session is consistently routed to the same server node during a platform session, preventing session interruption.
Essential cookies do not require your consent and are set automatically when you access ih77.bio.
4.2 Analytics Cookies
With your consent, ih77 sets anonymised analytics cookies to collect aggregated data about how players navigate and use the ih77 platform. This data helps ih77's development team identify performance bottlenecks, improve navigation flow, and prioritise new features. Analytics cookies do not identify you personally — they use a randomly generated anonymous visitor ID that cannot be linked back to your ih77 account or your personal details.
4.3 What ih77 Does NOT Use Cookies For
- ih77 does not use third-party advertising or retargeting cookies.
- ih77 does not share cookie data with social media platforms or external advertising networks.
- ih77 does not use cookies to track your browsing activity on websites other than ih77.bio.
4.4 Managing Your Cookie Preferences
You can manage cookie settings at the browser level using your browser's built-in privacy or cookie management tools. Most modern browsers allow you to view, block, or delete cookies on a per-site basis. Note that disabling essential cookies will prevent you from logging in to your ih77 account and will impair core platform functionality. ih77 does not currently use a separate on-site cookie consent manager, as the only non-essential cookies used are anonymised analytics cookies which are applied using privacy-preserving settings.
Cookie Retention: Session cookies expire when you close your browser. Analytics cookies set by ih77 expire after 12 months from the date they were set. At expiry, analytics cookies are automatically deleted from your browser. You may delete them manually at any time via your browser settings without affecting your ih77 account.
5. Data Security Measures
ih77 applies a layered set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. These measures are reviewed and updated regularly in line with industry best practice.
5.1 Technical Security Controls
- Transport layer encryption: All data in transit between your device and ih77's servers is encrypted using TLS 1.2 or TLS 1.3 (256-bit).
- Encryption at rest: Personal data and KYC documents stored on ih77's servers are encrypted at rest using AES-256.
- Password hashing: Account passwords are never stored in plaintext. ih77 uses a modern, salted cryptographic hashing algorithm (bcrypt) to store password credentials.
- Role-based access control (RBAC): Access to personal data is restricted to ih77 team members who require it to perform their specific job function. Access rights are reviewed periodically and revoked immediately upon staff role changes or departures.
- Intrusion detection: ih77's infrastructure is monitored continuously by automated intrusion detection systems. Anomalous access patterns trigger immediate alerts to ih77's security operations team.
- Penetration testing: ih77 commissions independent penetration testing of its platform infrastructure on a regular basis to identify and remediate security vulnerabilities.
5.2 Organisational Security Controls
- All ih77 staff with access to personal data are required to complete data protection training as part of their onboarding and on an annual basis thereafter.
- Data access is governed by a formal data classification policy that defines handling requirements for each category of personal data ih77 processes.
- Third-party service providers with access to ih77 player data are required to sign data processing agreements (DPAs) before any data is shared.
5.3 Data Breach Response
In the event of a personal data breach that poses a risk to the rights and freedoms of affected individuals, ih77 will notify affected account holders via their registered email address without undue delay, and in any case within 72 hours of becoming aware of the breach, where technically feasible. The notification will describe the nature of the breach, the categories and approximate number of individuals affected, the likely consequences, and the measures ih77 has taken or proposes to take to address the breach.
Your Responsibility: While ih77 applies robust security measures on the platform side, the security of your ih77 account also depends on how you protect your login credentials. ih77 strongly recommends using a unique, strong password for your ih77 account that you do not use for any other service. If you suspect that your account credentials have been compromised, contact ih77 support via live chat immediately so that your account can be secured without delay.
6. Data Retention Periods
ih77 retains personal data only for as long as is necessary for the purpose for which it was collected, or as required by applicable legal obligations. The table below summarises ih77's standard data retention periods by data category.
| Data Category | Retention Period | Reason |
|---|---|---|
| Account registration data | Duration of account + 5 years post-closure | AML and fraud audit obligations |
| KYC / identity documents | Duration of account + 5 years post-closure | Legal and regulatory compliance |
| Financial transaction records | Duration of account + 7 years post-closure | Financial record-keeping obligations |
| Betting and game activity logs | Duration of account + 3 years post-closure | Dispute resolution and audit trail |
| Customer support communications | 3 years from last interaction | Dispute resolution |
| Analytics cookies (browser-side) | 12 months from date set | Platform analytics |
| Marketing consent records | Until consent is withdrawn + 3 years | Proof of consent |
Upon expiry of the applicable retention period, ih77 will securely delete or anonymise the relevant personal data such that it can no longer be linked to an identifiable individual. Where data is anonymised rather than deleted, the anonymised dataset may be retained indefinitely for statistical and analytical purposes.
6.1 Extended Retention
ih77 may retain personal data beyond the standard retention periods described above where: (a) ih77 is required to do so by a court order, regulatory investigation, or law enforcement hold; (b) the data is relevant to an ongoing dispute, litigation, or internal investigation that has not been fully resolved; or (c) the account holder has given specific consent for extended retention in connection with a loyalty programme or long-term promotion. In all cases of extended retention, ih77 will apply the same security measures that apply to actively used data.
7. Your Privacy Rights
As a registered ih77 user, you hold the following rights with respect to your personal data. ih77 is committed to facilitating the exercise of these rights promptly and without unnecessary barriers. To submit a data rights request, contact ih77's support team via live chat or by email at [email protected] (plain text — not a clickable link), stating clearly which right you wish to exercise and providing sufficient information to verify your identity.
7.1 Right of Access
You have the right to request a copy of all personal data ih77 holds about you, together with information about the purposes for which it is processed, the categories of data held, the retention periods applied, and any third parties with whom it has been shared. ih77 will provide this information in a structured, machine-readable format where technically feasible.
7.2 Right to Rectification
If any personal data ih77 holds about you is inaccurate or incomplete, you have the right to request that it be corrected. For registration data such as your name and address, corrections can be initiated directly from your ih77 Account Settings. For KYC-verified data, a fresh verification document may be required to support the correction.
7.3 Right to Erasure
You may request that ih77 delete your personal data where: (a) the data is no longer necessary for the purpose for which it was collected; (b) you withdraw consent and there is no other legal basis for processing; or (c) you object to processing and ih77 has no overriding legitimate interest. Note that erasure requests are subject to ih77's legal retention obligations — ih77 cannot erase financial transaction records or KYC documents that must be retained under applicable AML regulations, even if you request closure of your ih77 account.
7.4 Right to Data Portability
Where processing is based on your consent or on the performance of a contract, you have the right to receive your personal data in a structured, commonly used, machine-readable format (e.g., CSV or JSON) and to transmit it to another service provider. ih77 will provide a data export covering your account registration details, betting history, and transaction history on receipt of a verified portability request.
7.5 Right to Object and Restrict Processing
You have the right to object to processing of your personal data where ih77 relies on legitimate interest as the legal basis for that processing, and where you believe your individual interests override ih77's legitimate interest. You also have the right to request that processing be restricted — meaning that ih77 continues to hold your data but does not actively process it — while a data rights request or dispute is being resolved.
7.6 Right to Withdraw Marketing Consent
Where you have previously opted in to receive marketing communications from ih77, you may withdraw that consent at any time. To do so, update your communication preferences in Account Settings, or contact ih77 support via live chat. Following withdrawal, ih77 will cease sending marketing communications within 5 business days. Your account and gameplay will not be affected by a withdrawal of marketing consent.
Response Timeframe: ih77 will acknowledge all data rights requests within 5 business days of receipt and will complete the requested action within 30 calendar days. Where a request is complex or ih77 receives a high volume of requests simultaneously, this period may be extended by a further 30 days — in which case ih77 will notify you of the extension within the initial 30-day period and provide a revised completion date.
8. Updates to This Policy
ih77 reserves the right to update this Privacy Policy at any time to reflect changes in platform practices, applicable law, or regulatory guidance. The date of the most recent revision is displayed at the top of this page and in the "Last Updated" bar immediately beneath the Table of Contents.
Where an update to this Privacy Policy is material — meaning it substantively changes how ih77 collects, uses, or shares your personal data, or alters any of your privacy rights — ih77 will notify registered account holders via their registered email address at least 14 days before the revised policy takes effect.
For minor amendments, such as typographical corrections or clarifications that do not change the substantive meaning of any provision, ih77 may update this Privacy Policy without advance notice. In all cases, the revised policy will be published at ih77.bio/privacy-policy with an updated effective date.
Continued use of the ih77 platform after the effective date of any revised Privacy Policy constitutes your acceptance of the updated terms. If you do not accept the revised Privacy Policy, you should cease using the ih77 platform and contact ih77 support to request account closure before the revised policy takes effect.
Questions About This Policy: If you have any questions, concerns, or feedback about this Privacy Policy or ih77's data handling practices, please contact ih77's support team via 24/7 live chat on ih77.bio. You may also reach ih77 by email at [email protected] (plain text — not a clickable link). ih77 aims to respond to all privacy-related queries within 2 business hours during standard operating hours (Bangladesh Standard Time, UTC+6).
Your Data Is Safe. Now Let's Play.
ih77 keeps your personal data private and secure so you can focus on what matters — cricket betting, live casino, and slots, all in BDT, built for Bangladesh.